New Product Development
New product development describes the complete process of bringing a new product or service to market. There are two parallel paths involved in the process: one involves the idea generation, product design and detail engineering; the other involves market research and marketing analysis.
Read more about this topic: Product Innovation
Famous quotes containing the words product and/or development:
“For man is not the creature and product of Mechanism; but, in a far truer sense, its creator and producer.”
—Thomas Carlyle (1795–1881)
“The highest form of development is to govern one’s self.”
—Zerelda G. Wallace (1817–1901)