Pelmorex

Pelmorex

Pelmorex Media Inc. is a Canadian broadcast group. It is headquartered at 2655 Bristol Circle, Oakville, ON. The company operates the broadcasting licence for The Weather Network and its French sister station, MétéoMédia. The Weather Network and MétéoMédia are Canada’s only 24-hour national specialty television networks devoted to weather reporting. Pelmorex also offers a full range of weather-related products, services and multimedia applications to a number of consumer and commercial clients.

"Pelmorex" is a portmanteau derived from the name of the company's founder, Pierre L. Morrissette. Morrissette effectively owns 59.64% of the company, with 10.36% owned by other Canadian investors and 30% owned by The Weather Channel in the United States. The Weather Channel is in turn owned by NBCUniversal, Blackstone Group, and Bain Capital.

In the 1990s, the company owned the Pelmorex Radio Network stations in Northern Ontario. The company sold the stations in 1998 and 1999, to Telemedia and Haliburton Broadcasting Group.

Pelmorex was chosen to be one of Canada's Top 100 Employers in 2002 by Mediacorp Canada Inc. and recognized for its leadership in broadcasting for employment equity in a cover story by Maclean's.

In 2006, Pelmorex purchased the operations of World Weatherwatch of Markham, Ontario. Established in 1976, World Weatherwatch provides a wide variety of meteorological services to a broad client base including the Ontario Ministry of Transportation (MTO), Hydro One and Bruce Nuclear Generating Station, as well as numerous cities and municipalities. The firm has been providing weather services to the transportation, rail, aviation and municipal sectors for many years. Terms of the transaction were not disclosed.