Influence
In Reading with Oprah: The Book Club That Changed America, Kathleen Rooney describes Winfrey as "a serious American intellectual who pioneered the use of electronic media, specifically television and the Internet, to take reading—a decidedly non-technological and highly individual act—and highlight its social elements and uses in such a way to motivate millions of erstwhile non-readers to pick up books."
Business Week stated:
Perhaps the most astonishing aspect of the Oprah phenomenon is how outsized her power is compared with that of other market movers. Some observers suggest that Jon Stewart of Comedy Central's The Daily Show could be No. 2. Other proven arm-twisters include Fox News's Sean Hannity, National Public Radio's Terry Gross, radio personality Don Imus, and CBS' 60 Minutes. But no one comes close to Oprah's clout: Publishers estimate that her power to sell a book is anywhere from 20 to 100 times that of any other media personality.
In 2009 it was reported that the influence of Winfrey's book club had even spread to Brazil with picks like A New Earth dominating Brazil's best-seller list.
The club generated so much success for some books that they went on to be adapted into films. This subset includes The Deep End of the Ocean and The Reader.
At the shows conclusion in May 2011, Nielsen BookScan created a list of the top-10 bestsellers from the Clubs final 10 years (prior data was unavailable). The top four with sales figures as of May 2011:
- Eckhart Tolle, A New Earth (2005), 3,370,000 copies
- James Frey, A Million Little Pieces, 2,695,500 copies
- Elie Wiesel, Night, 2,021,000 copies
- Cormac McCarthy, The Road, 1,385,000 copies
Read more about this topic: Oprah's Book Club
Famous quotes containing the word influence:
“The Spirit of Place [does not] exert its full influence upon a newcomer until the old inhabitant is dead or absorbed. So America.... The moment the last nuclei of Red [Indian] life break up in America, then the white men will have to reckon with the full force of the demon of the continent.”
—D.H. (David Herbert)
“I wish to reiterate all the reasons which [my predecessor] has presented in favor of the policy of maintaining a strong navy as the best conservator of our peace with other nations and the best means of securing respect for the assertion of our rights of the defense of our interests, and the exercise of our influence in international matters.”
—William Howard Taft (1857–1930)
“The adolescent does not develop her identity and individuality by moving outside her family. She is not triggered by some magic unconscious dynamic whereby she rejects her family in favour of her peers or of a larger society.... She continues to develop in relation to her parents. Her mother continues to have more influence over her than either her father or her friends.”
—Terri Apter (20th century)