Brands and Products
Under the Nu Skin and Pharmanex brands, the company develops and sells more than 200 personal care products marketed as helping people look and feel younger.
In the late 1990s, Nu Skin invested in Big Planet, a multi-level marketing company selling Internet services. The New York Times noted that Big Planet appeared to recruit people "even if they have little knowledge of the technology that they are supposed to be selling." A representative of the company stated: "I believe people who have never touched a computer before can become hugely wealthy in this business."
In 1996, Nu Skin acquired Pharmanex, a dietary-supplement company. A portion of proceeds from some product lines is donated internally to the Nu Skin Force for Good Foundation.
In 2009, Nu Skin began working with LifeGen Technologies, a genomics company based in Madison, Wisconsin, Nu Skin acquired LifeGen in December, 2011. LifeGen's genetic database aided in the development of Nu Skin's products, launching the ageLOC brand.
Read more about this topic: Nu Skin Enterprises
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