Music Video
The video is directed by Hype Williams and features said artists in front of a beachhouse standing in the sand, dancers in a wet road surrounded by black limousines, and a marionette resembling former Nike spokesman Lil' Penny playing the piano sample in a club. It was nominated for Best R&B Video and Best Rap Video on 1997's MTV Video Music Awards. Video production and casting was handled in house by Future Recording Studios manager Tony Brown who also worked closely with puppeteers to develop marionettes of Teddy Riley and Chauncey Black.
On November 9, 1996, "No Diggity" overtook "Macarena" for the Billboard 100 Single's number one spot.
Read more about this topic: No Diggity
Famous quotes containing the words music and/or video:
“Poetry is either something that lives like fire inside you—like music to the musician or Marxism to the Communist—or else it is nothing, an empty formalized bore around which pedants can endlessly drone their notes and explanations.”
—F. Scott Fitzgerald (1896–1940)
“These people figured video was the Lord’s preferred means of communicating, the screen itself a kind of perpetually burning bush. “He’s in the de-tails,” Sublett had said once. “You gotta watch for Him close.””
—William Gibson (b. 1948)