Running Wild in The Night
With the formation of Sixx:A.M. and the release of The Heroin Diaries, Nikki Sixx teamed up with an already existing charity known as the Covenant House and created his own branch called Running Wild in the Night. In addition to partially funding the services the Covenant House provides on its own, Sixx’s division also provides a creative arts and music program, allowing the beneficiaries of this program to discover an answer to their problems that is better than drugs. Sixx has negotiated with people in his industry to provide the program with musical instruments and software. Sixx has arguably prevented thousands of potential drug users and rehabilitated teenage addicts from continuing to dabble in the world of drugs, as the Covenant House helped almost 78,000 youth at risk last year.
A Portion of the profits from Sixx:A.M.’s album The Heroin Diaries Soundtrack and his autobiography, The Heroin Diaries: A Year in the Life of a Shattered Rock Star is donated to help the Covenant House. Sixx also continues to auction off personal items to fund Running Wild in the Night. As of April 2009, he had raised over $100,000. In addition to monetary contributions, Sixx has made personal and emotional ones. George Lozano, the director of Covenant House California, said that Sixx is "passionate about the cause; he can relate to the youth in our program and they can relate to him. He’s a great role model for these kids."
Read more about this topic: Nikki Sixx
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