History
Though Fox was growing rapidly as a network, and had established itself as a presence, it was still not considered a major competitor to the "big three" broadcast networks (ABC, CBS, and NBC). Fox management, having seen the critical role that soccer programming had played in the growth of British satellite service BSkyB, believed that sports, and specifically professional football, would be the engine that would make Fox a major network the quickest.
Read more about this topic: NFL On Fox
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