Next-best-action Marketing - Criticism

Criticism

Next-Best-Action is a trademark of Chordiant Software from which one could infer it is merely a marketing slogan specific to that company.

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Famous quotes containing the word criticism:

    In criticism I will be bold, and as sternly, absolutely just with friend and foe. From this purpose nothing shall turn me.
    Edgar Allan Poe (1809–1845)

    To be just, that is to say, to justify its existence, criticism should be partial, passionate and political, that is to say, written from an exclusive point of view, but a point of view that opens up the widest horizons.
    Charles Baudelaire (1821–1867)