Newcastle United Supporters Trust - Background

Background

The group was formed in September 2008 as the Newcastle United Supporters Club (NUSC), following on from large scale fan demonstrations against the NUFC board and club owner Mike Ashley after the shock resignation of manager Kevin Keegan, culminating in a long and emotional statement from Ashley on 14 September announcing he intended to sell NUFC, stating that he had listened to the fans who "want him out". A backdrop to the demonstrations was a general feeling of disorganisation through lack of a common voice, resulting in various competing and conflicting ideas of how to protest against the club. Fans also sought an outlet to offence felt by the insinuation by Ashley in his official statement that he or his family would be assaulted if he attended a game, and that the fans demanded unrealistic Galactico signings. Fans were also seeking to correct the perceived inaccurate and stereotypical depiction of their aims and intentions by sections of the national media, such as unrealistic expectations and demands while claiming to be working towards a seat on the board.

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