About The Name "Neuf"
"Neuf" in French is the number nine. It is also the "indirect access" prefix code granted in 1998 by the National Regulatory Authority to Telecom Italia ("9 Telecom"), which was subsequently acquired by LDCOM.
The prefix code "9" is dialled by switched voice customers before the destination number when they place calls from a different access network (France Telecom) and when they want to select Neuf Cegetel as the preferred operator. Because customers tend to forget to dial the prefix code, a reminder was included in most advertisements and the number was integrated into the brand name and logo ("9 Telecom", "N9uf Telecom", "N9uf Cegetel"). "Neuf" also means "brand new".
Today, "indirect access" is a marginal and declining business in France.
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