Mainstream Success in The United States
The album became the band's highest-charting in the US upon its release, reaching #35 on the Billboard 200. It also contained more hit singles than any of their previous releases. While there was no extremely popular single from the album ("People Are People" from Some Great Reward reached #13 on the Billboard Hot 100), the three singles that were released all made it onto the Hot 100, a feat that hadn't been achieved by any Depeche Mode single after those from Some Great Reward. Moreover, all three singles achieved modest success on the chart.
The first single from the album, "Strangelove", only reached #76 and spent 6 weeks on the chart upon its initial release. "Never Let Me Down Again" was then issued and hit #63, spending 10 weeks on the chart. Its success was duplicated by "Behind the Wheel" which had a similar chart run. This propelled a re-released "Strangelove" (as "Strangelove '88") to #50, making it the highest-charting single from the album.
The story was similar in the United Kingdom. While no single reached the chart heights of Depeche Mode's early career, "Strangelove" narrowly became the band's second-highest charting single since 1984 when it hit #16. The two follow-up singles charted in the upper 20s. The album was less successful, reaching only #10, though it was a major success throughout Europe. Generally, this album and its extracted singles continued the trend for Depeche Mode's releases to chart higher in Continental Europe than in their home country : "Strangelove" and "Never Let Me Down Again" both hit #2 on the singles chart in what was then West Germany, "Behind The Wheel" hit #6 there, and "Little 15" reached #16. And the album itself was a major success, for example, in France and West Germany.
The Music for the Masses Tour was one of Depeche Mode's biggest, notably because of the sell-out Pasadena Rose Bowl show where the band performed in front of 60,453 fans, cementing their place in United States alternative culture. This made the band question if they had reached the peak of their careers, according to the 101 DVD, a documentary on the concert, but put that notion to rest with Violator, which was even more successful.
Read more about this topic: Music For The Masses
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