A mission statement is a statement of the purpose of a company, organization or person, its reason for existing.
The mission statement should guide the actions of the organization, spell out its overall goal, provide a path, and guide decision-making. It provides "the framework or context within which the company's strategies are formulated."
Read more about Mission Statement: Contents, Constitutions
Famous quotes containing the words mission and/or statement:
“When you’re dealing with monkeys, you’ve got to expect some wrenches.”
—Alvah Bessie, Ranald MacDougall, and Lester Cole. Raoul Walsh. Captain Nelson, Objective Burma, giving a subaltern a mission (1945)
“No statement about God is simply, literally true. God is far more than can be measured, described, defined in ordinary language, or pinned down to any particular happening.”
—David Jenkins (b. 1925)