Publication History
The Marvel Family was established in 1942 after the introductions of Captain Marvel's partners the Lieutenant Marvels (Whiz Comics #21, September 1941), Captain Marvel Jr. (Whiz Comics #25, December 1941) and Mary Marvel (Captain Marvel Adventures #18, December 1942). With Junior and Mary's additions to his adventures, Captain Marvel became the first superhero to have a team of sidekicks who share his powers, abilities, and appearance; a concept later adapted for heroes such as Superman and Aquaman, among others.
The members of the Marvel Family appeared both separately and together in many of Fawcett's comic book series, including Whiz Comics, Wow Comics, Master Comics, Captain Marvel Adventures, Captain Marvel Jr., Mary Marvel, and The Marvel Family. By the late 1940s, Marvel Family comics were among the most popular in the industry, and the Marvel Family had expanded to include both non-superpowered characters (Uncle Marvel and Freckles Marvel) and even funny animals (Hoppy the Marvel Bunny). By 1953, all of these books had ceased publication, due to Superman publisher DC Comics' lawsuit against Fawcett.
In 1972, DC licensed the rights to the Marvel Family characters, and began publishing them in a comic series titled Shazam!. Fawcett sold DC the rights to the characters in 1980, by which time Shazam! had been cancelled, and the Marvels had been relegated the back-up feature of World's Finest Comics, and, later, Adventure Comics. DC retconned Captain Marvel in 1986 with their Legends miniseries, establishing him as a solo hero without a team. Writer/artist Jerry Ordway resurrected the Marvel Family in 1995 with his Power of Shazam! series, establishing the team as being made up solely of Captain Marvel, Mary Marvel and Captain Marvel, Jr. Following several attempts at relaunching the Shazam! franchise during the mid-2000s, the Marvel Family was temporarily dissolved by writers Geoff Johns and Jerry Ordway in Justice Society of America (third series) #25, with only Captain Marvel Jr., now known as Shazam, retaining his powers, but from another source. DC Comics has announced plans to relaunch the Shazam! franchise in 2010. In the interim, Captain Marvel and Mary Marvel continue to appear in Billy Batson and the Magic of Shazam!, an all-ages comic book series published under DC's youth-oriented Johnny DC line.
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