Career
After years of struggling in Los Angeles, Greenfield co-wrote and directed a 10 minute short film called "The Right Hook". It captured the attention of producers at Happy Madison Productions. Greenfield was then hired to direct his first feature, the critically panned, but box office success The Animal, starring Rob Schneider.
Greenfield's second film was released three years later, The Girl Next Door. He has stated that he was very passionate about this film and made it the best he possibly could. Although the film had mixed reviews, it was a box office bomb.
Luke wanted his next directing effort to be from a script he co-wrote titled "Big Brothers". The film later turned into Role Models. After the studio had Luke's script rewritten so intensely, it changed very much from what Greenfield wanted originally. He then stepped down from the Director of the film to the Producer. The film received positive reviews and was a box office success.
His next directing effort would come in 2011 with Something Borrowed. The film was critically destroyed and it did not perform well at the box office.
Luke signed a directing deal with ABC in July of 2012. He has films and television series currently in development. He also directed the pilot episode of the upcoming sitcom Prairie Dogs, starring Kal Penn.
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