Events and Media Coverage
The most known event of Latin Alternative is the LAMC (Latin Alternative Music Conference) that every year gathers a large number of bands from all over the Americas and Spain. It was first held in Los Angeles but two years ago the new host city has been changed to New York City. The 2009 event featured artists from across the Americas including Argentina's Juana Molina, Puerto Rican hip-hop/reggaeton outfit Calle 13, Colombian group Bomba Estéreo, Brazilian singer-songwriter Curumin and Mexico's Natalia Lafourcade, and was profiled along with the wider Latin Alternative scene in an article in The New York Times.
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