Anchorwoman Reality Show
KYTX was the center of a reality series on Fox titled Anchorwoman, which filmed at the station during the Spring of 2007. The series featured former pageant winner, The Price is Right model and featured WWE Diva Lauren Jones, who trained to become an anchor at the station. Billboards promoting the program, showing Jones posing provocatively alongside the caption "She's coming", caused controversy across East Texas. The station's participation in the program received attention from many national news outlets including Fox News and Good Morning America, who did stories on the filming of the reality show.
As the program aired on a competitor of CBS, KYTX temporarily removed all CBS branding from its signage and equipment until filming of the program wrapped. The program premiered on Fox with back-to-back episodes on August 22, 2007, it was cancelled the following day after the series premiere garnered a disappointing 2.0 household rating and 1.0 rating among adults between the ages of 18 to 49, according to Nielsen Media Research. In the Tyler-Longview market, local Fox affiliate KFXK-TV aired the program as scheduled, but the station did not sell any local advertising during the program to local businesses, opting to use this time to air promotions for local newscasts on sister station KETK-TV as KFXK did not air a local newscast at that time.
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