Programming
KWDM's student staff dictates what format that station will play. Students have the option to change the format at the beginning of any school year. In the late 1970s and through much of the 1980s, the station played a free-form format where the on-air jock played the music of their choice. In the early 1990s, the station was a strictly classic rock format. In 1993, the station began playing the popular Alternative or Modern Rock format. In 1999, KWDM began to experiment a switch to CHR/Top 40 music. The move was abandoned after Clear Channel owned KKDM switched from Alternative to Top 40 and re-branded itself as "Kiss 107FM." The station continues to play the Modern Rock format today.
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Famous quotes containing the word programming:
“If there is a price to pay for the privilege of spending the early years of child rearing in the driver’s seat, it is our reluctance, our inability, to tolerate being demoted to the backseat. Spurred by our success in programming our children during the preschool years, we may find it difficult to forgo in later states the level of control that once afforded us so much satisfaction.”
—Melinda M. Marshall (20th century)