Background
The chain was founded by William A. Krause and Tony S. Gentle, who founded the Hampton Oil Company in Hampton, Iowa, in 1959. Hampton Oil eventually became the Krause Gentle Corporation, which is Kum & Go's parent company. In 1963, Krause Gentle introduced the company's first convenience stores, selling both fuel and merchandise items, in which they changed their gas station into a "station store".
The Kum & Go name was adopted in 1975 to unify the company's array of stores under a single brand. It was a play on the phrase "come and go" using the initials of founders Krause and Gentle. Sales of Kum & Go-branded merchandise increased after Johnny Knoxville was seen wearing a Kum & Go t-shirt during a scene in the 2006 movie Jackass Number Two.
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