KLVO (FM)

KLVO (FM)

KLVO (97.7 MHz) is an FM radio station serving Central New Mexico. It is licensed to Belen, New Mexico, and broadcasts at 97.7 MHz. It is owned by American General Media. KLVO broadcasts a regional Mexican format branded as "Radio Lobo". The current format originally launched on September 30, 2011 branded as "97.7 La Invasora" but in early November 2012 it has revived its former "Radio Lobo" brand that had been used on this frequency from 1995-2007. It has also begun a simulcast on KKIM-FM 94.7 extending i's coverage to Santa Fe and Northern New Mexico.