Kingfisher Red, known formerly as Simplifly Deccan and prior to that as Air Deccan, was a low-cost brand run by Kingfisher Airlines headquartered in Mumbai, India.
Passengers earned frequent flyer miles (called King Miles) for tickets booked on Kingfisher Red through the King Club loyalty program run by its parent Kingfisher Airlines. In-flight reading material was limited to a special edition of Cine Blitz magazine printed exclusively for Kingfisher Red.
On 28 September 2011, Chairman Vijay Mallya announced that the company would soon stop operations of Kingfisher Red as it did not believe in low-cost operations any longer.
Read more about Kingfisher Red: History, Fleet, Accidents and Incidents
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The blue kingfisher dives on you in fire.”
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