Release
Khan Kluay was released in Thai cinemas on May 18, 2006. It was the highest-grossing Thai film of 2006, taking in approximately 91 million baht at the box office.
The movie was shown to an audience of Asian elephants and their mahouts in an outdoor screening in Ayutthaya Province on June 6, 2006.
It was released in September 2008 on DVD in the United States as The Blue Elephant.
Indian production company Percept Picture Company bought the rights to the film and released a Hindi-language version, Jumbo, on December 25, 2008. Indian actor Akshay Kumar provided the voice for the main character, Jumbo.
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