Background
"I was very inspired by the look and feel of that genre, your Jane Birkins, your Blondies, females who have come before who have done this so many times and so well — almost as an homage to them," she explained. "Also, speaking of Warhol, Nico from the Velvet Underground ... so it all kind of ties in to a pop-art feel and twist, with a mod look. But a futuristic taste of what's to come."
—Aguilera, MTV News."Keeps Gettin' Better" was released a year after Aguilera gave birth to her first son, Max. "Growing into being a woman, a mother, it's a very different time in my life, and also where I'm at musically," she said in an interview with MSN. Throughout her career Aguilera had been noted for her re-inventions. She stated that with Keeps Gettin' Better, she wished to "come up with something new and fresh" calling the new redefined era of her music "futuristic". Aguilera said the development of new additions featured on the record was influenced by artists such as Blondie, Velvet Underground and Nico. Visually, artists Andy Warhol and Roy Lichtenstein were credited as influences behind the Keeps Gettin' Better: A Decade of Hits era. After stating the theme of the record was future, she said to MTV that the era has a "very pop-art feel visually". Aguilera also stated that she had been "diving deep" into "electro in particular" at the time, noting that she had started connections to collaborate with prominent dance artists: Goldfrapp and Ladytron. While talking to MTV, Aguilera discussed the influence behind the track and the album, she said:
"I wanted to give a little sneak preview of what's to come . The vein of the new material is a futuristic take on what is inspiring me at the moment ... and it's got a very pop-art feel, visually, throwback to Andy Warhol and all the colors and vividness and bright boldness that was in that artwork. I'm a big collector of pop art and graffiti art at this point, too — D*Face and Banksy, also Roy Lichtenstein ... and it's been very fun venturing off into that zone."
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