Kantar Group
Kantar, based in UK, was founded in 1993 as the Market Research, Insight and Consultancy Division of WPP plc, a London-based public company. It is a network of 13 specialist companies, with around 28,500 employees working in 100 countries across various research and consultancy disciplines. Eric Salama is the current Chief Executive Officer.
The group claims its services are used by over half of the Fortune Top 500 companies. It was the second largest global market research company in 2009, with annual revenue of about $4 billion. It is consistently a Honomichl Top 50 company in the U.S.
Read more about Kantar Group: Top 9 of The Market Research Sector 2009, Millward Brown, IMRB International, Kantar Health, Kantar Media, Lightspeed Research, Added Value, TNS Acquisition
Famous quotes containing the word group:
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—Willa Cather (1873–1947)