The "Golden Years"
Despite all the problems, Kubitschek's presidency was seen as a time of optimism. The president was a cheerful and charismatic figure that exhaled confidence.
During the 50s, the Brazilian society was in transition from a rural to an urban society. With the industrial reforms, the emergence of the country as an industrial force could not be stopped anymore. This was also the time when household appliances started to enter people's lives. The middle class was now able to buy products that helped in their everyday tasks thanks to the infusion of foreign capital. The "American way of life" started to be implanted in the public's consciousness with radio shows, magazines and the newly arrived television.
Brazilian cinema was at its peak, with many movies being produced every year, mostly comedies called "Chanchadas". The prestige of the Brazilian cinema was such that in 1953 the movie "O Cangaceiro" received several foreign awards. Movie Companies like "Vera Cruz" and "Atlântida" were at their pinnacle.
Radio station audiences, especially for "Rádio Nacional", peaked. In 1958, João Gilberto published his record "Chega de Saudade", creating the Bossa Nova. Artists like Tom Jobim and Vinicius de Moraes came to be nationally and internationally known.
In sports, the national football team became 1958 FIFA World Cup champions in Sweden. Boxer Éder Jofre was world champion, as was the Brazilian basketball team in 1959, in Chile. Tennis player Maria Esther Bueno won both Wimbledon and US Open tournaments.
All these achievements infused a sense of victory and confidence in the future in the Brazilian public.
Read more about this topic: Juscelino Kubitschek
Famous quotes containing the words golden years, golden and/or years:
“I call the years when our children are between six and twelve the golden years, not because everythings perfect . . . but because the kids are capable and independent. . . . Theyre becoming fascinating human beings who continually astound us and make us laugh. And they build our self-esteem. They still adore us for the most part, not yet having reached that age of thinking everything we do is dumb, old-fashioned and irrelevant.”
—Vicki Lansky (20th century)
“Now remember courage, go to the door,
Open it and see whether coiled on the bed
Or cringing by the wall, a savage beast
Maybe with golden hair, with deep eyes
Like a bearded spider on a sunlit floor
Will snarland man can never be alone.”
—Allen Tate (18991979)
“What will our children remember of us, ten, fifteen years from now? The mobile we bought or didnt buy? Or the tone in our voices, the look in our eyes, the enthusiasm for lifeand for themthat we felt? They, and we, will remember the spirit of things, not the letter. Those memories will go so deep that no one could measure it, capture it, bronze it, or put it in a scrapbook.”
—Sonia Taitz (20th century)