Political Career
In 1969 Davies was recruited by Edward Heath to join his government once he won the next election. Heath was looking to lead a 'businesslike' government and believed that senior business figures serving in senior posts would provide more expert management. Davies began to be more quotably critical, describing the "solemn and binding" accord between the government and the TUC (after the failure of In Place of Strife) as useful only in the lavatory.
He failed to win the selection for the Conservative nomination at the Louth byelection of 1969, and for Cities of London and Westminster for the general election. However, with Central Office support, Davies was found a seat at Knutsford in Cheshire, which he easily won in the general election on 18 June 1970.
Read more about this topic: John Davies (businessman)
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