Jamie King

Jamie King (born in 1972) is a creative director and choreographer whose work directing concert tours for pop stars has grossed over two billion dollars. King started his career in entertainment as a dancer. He went on tour with Michael Jackson on his Dangerous World Tour in 1992. Afterward he worked as a director and choreographer in Prince's Glam Slam West nightclub in Los Angeles, CA. While at Grand Slam West, King created a new show every week using songs that Prince was unable to commercially release due to legal obligations to Warner Bros. Records. It was during this time that King learned staging. After seeing a performance by Prince at the 1993 American Music Awards that King directed and choreographed, Madonna called him to talk about the two of them working together. The first time they worked together was when he choreographed her 1995 video "Human Nature".

In 2004 King teamed up with Nike to create the Nike Rockstar Workout for use in Crunch Fitness gyms across the United States. In 2007 he released his Rock Your Body fintess DVD which sold 100,000 copies. In 2012, he produced the Latin themed entertainment show Q'Viva! The Chosen with Simon Fuller, Marc Anthony, and Jennifer Lopez. The show is King's first experience working in television rather than stage. King was the producer for Madonna's MDNA Tour which marked the first time since Madonna's 2001 Drowned World Tour that he had not been her tour's creative director.