It Pays to Be Ignorant was a radio comedy show which maintained its popularity during a nine-year run on three networks for such sponsors as Philip Morris, Chrysler, and DeSoto.
The series was a spoof on the authoritative, academic discourse evident on such authoritative panel series as Quiz Kids and Information Please, while the beginning of the program parodied the popular quiz show, Doctor I.Q. With announcers Ken Roberts and Dick Stark, the program was broadcast on Mutual from June 25, 1942 to February 28, 1944, on CBS from February 25, 1944 to September 27, 1950 and finally on NBC from July 4, 1951 to September 26, 1951.
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Famous quotes containing the words pays and/or ignorant:
“The most durable thing in writing is style, and style is the most valuable investment a writer can make with his time. It pays off slowly, your agent will sneer at it, your publisher will misunderstand it, and it will take people you have never heard of to convince them by slow degrees that the writer who puts his individual mark on the way he writes will always pay off.”
—Raymond Chandler (1888–1959)
“Until you understand a writer’s ignorance, presume yourself ignorant of his understanding.”
—Samuel Taylor Coleridge (1772–1834)