It Pays to Be Ignorant was a radio comedy show which maintained its popularity during a nine-year run on three networks for such sponsors as Philip Morris, Chrysler, and DeSoto.
The series was a spoof on the authoritative, academic discourse evident on such authoritative panel series as Quiz Kids and Information Please, while the beginning of the program parodied the popular quiz show, Doctor I.Q. With announcers Ken Roberts and Dick Stark, the program was broadcast on Mutual from June 25, 1942 to February 28, 1944, on CBS from February 25, 1944 to September 27, 1950 and finally on NBC from July 4, 1951 to September 26, 1951.
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Famous quotes containing the words pays and/or ignorant:
“There is a great deal of self-denial and manliness in poor and middle-class houses, in town and country, that has not got into literature, and never will, but that keeps the earth sweet; that saves on superfluities, and spends on essentials; that goes rusty, and educates the boy; that sells the horse, but builds the school; works early and late, takes two looms in the factory, three looms, six looms, but pays off the mortgage on the paternal farm, and then goes back cheerfully to work again.”
—Ralph Waldo Emerson (1803–1882)
“I would be ignorant as the dawn
That merely stood, rocking the glittering coach
Above the cloudy shoulders of the horses;
I would be for no knowledge is worth a straw
Ignorant and wanton as the dawn.”
—William Butler Yeats (1865–1939)