Interpublic Group Of Companies
The Interpublic Group of Companies, Inc. (IPG) (NYSE: IPG) is an American multinational advertising and public relations company. It is one of the "big four" global advertising agency (the others being Omnicom, WPP and Publicis). Headquartered in New York City, it has 41,000 employees and reported full−year revenues of US$6.5 billion for 2010. Its subsidiaries specialize in consumer advertising, interactive marketing, media planning and buying, public relations and other specialized disciplines like sports and event marketing. The company’s current chairman and CEO is Michael I. Roth.
As an advertising holding company, Interpublic sets company-wide financial objectives and corporate strategy, directs collaborative inter-agency programs, establishes fiscal management and operational controls, guides personnel policy, conducts investor relations and initiates, manages and approves mergers and acquisitions. In addition, it provides limited centralized functional services that offer its companies operational efficiencies, including accounting and finance, marketing information retrieval and analysis, legal services, real estate expertise, travel services, recruitment aid, employee benefits and executive compensation management.
Read more about Interpublic Group Of Companies: History, Operations, Criticism
Famous quotes containing the words group and/or companies:
“The virtue of dress rehearsals is that they are a free show for a select group of artists and friends of the author, and where for one unique evening the audience is almost expurgated of idiots.”
—Alfred Jarry (1873–1907)
“The recent attempt to secure a charter from the State of North Dakota for a lottery company, the pending effort to obtain from the State of Louisiana a renewal of the charter of the Louisiana State Lottery, and the establishment of one or more lottery companies at Mexican towns near our border, have served the good purpose of calling public attention to an evil of vast proportions.”
—Benjamin Harrison (1833–1901)