The Indian Institute of Planning and Management advertising and blogging controversy involves media investigations of statements in IIPM print advertisements related to salaries, job placements, quality of education, and visiting professors. It is one of the first blogging controversies in India. The controversy started in October 2005, when an article taking an in-depth look at the statements by IIPM in the press advertisements was published in JAM Magazine, a fun and satire magazine. The article was written by Arjun Ravi and edited by Rashmi Bansal. Later another blogger, Gaurav Sabnis, an employee of IBM who published Vantage Point, posted this article in his blog with a link to the article on the JAM website. Officials at IIPM read the post on Sabnis's blog and threatened to burn IBM laptops and Sabnis was forced to quit his job. The event caused an uproar in the Indian blogging community who supported Sabnis and Bansal. Later, other studies by Careers 360 Magazine (2009), MBA Channel (2009) argued that IIPM's claims in the ads were unjustified. In August 2010, JAM was ordered to remove the story from its website. Jam noted on its website that "in furtherance of the order dated 1 June 2010 by the Hon civil Judge no 1 at Cachat, Silchar...," JAM was "temporarily removing the link to the article." In May 2010, the court upheld that the contents of the Careers 360 article were "prima facie defamatory" and issued bailable warrants against Maheshwar Peri, publisher Careers 360 and Outlook, and Mahesh B Sarma, editor of Careers 360 magazine. In September 2011, the Delhi High Court dismissed a petition filed by Outlook Publishing Private Limited and Maheshwar Peri, publisher of Outlook and Careers 360, and "upheld the order passed by the metropolitan magistrate" with respect to a criminal complaint filed by IIPM's sister concern, Planman Consulting India Pvt Ltd. The Delhi High Court held Outlook, Maheshwar Peri and other petitioners (except the Directors of Outlook) "prima facie liable for publishing derogatory and defamatory article."
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