Broadcast Return
Although speculated since his dismissal, the return to morning radio for Imus was officially announced by New York talk-radio station WABC on November 1, 2007. The show's first broadcast aired on December 3. The financial package between Imus and WABC is a 5-year deal worth up to $40 million.
Newsman Charles McCord, producer Bernard McGuirk, and engineer Lou Rufino are part of the new show, along with most of television production crew that worked the MSNBC broadcast; the first guests were historian Doris Kearns Goodwin, Senator John McCain, Senator Christopher Dodd, Democratic Party strategist James Carville, and Imus regular Bo Dietl.
A significant rollout of Imus in the Morning took place in March 2008 following mass layoffs at Citadel Broadcasting. Imus was packaged with The True Oldies Channel to replace select underperforming Citadel stations. In August, Imus claimed his show was heard on more stations than it was at the time of his 2007 firing.
As of late 2009 the show remains one of the ten most listened to morning shows in New York City.
Read more about this topic: Imus In The Morning
Famous quotes containing the words broadcast and/or return:
“Adjoining a refreshment stand ... is a small frame ice house ... with a whitewashed advertisement on its brown front stating, simply, “Ice. Glory to Jesus.” The proprietor of the establishment is a religious man who has seized the opportunity to broadcast his business and his faith at the same time.”
—For the State of New Jersey, U.S. public relief program (1935-1943)
“A tree may grow a thousand feet tall, but its leaves will return to its roots.”
—Chinese proverb.