In Popular Culture
After establishing the IAT in the scientific literature, Dr. Anthony Greenwald, along with Mahzarin Banaji (Professor of Psychology at Harvard University) and Brian Nosek (Associate Professor of Psychology at the University of Virginia), co-founded Project Implicit, a virtual laboratory and educational outreach organization that facilitates research on implicit cognition.
The IAT has been profiled in major media outlets (e.g. in the Washington Post) and in the popular book Blink, where it was suggested that one could score better on the implicit racism test by visualizing respected black leaders such as Nelson Mandela. The IAT was also discussed in a 2006 episode of the Oprah Winfrey Show.
Read more about this topic: Implicit Association Test
Famous quotes containing the words popular culture, popular and/or culture:
“Popular culture is seductive; high culture is imperious.”
—Mason Cooley (b. 1927)
“For those that love the world serve it in action,
Grow rich, popular and full of influence,
And should they paint or write, still it is action:
The struggle of the fly in marmalade.”
—William Butler Yeats (1865–1939)
“To assault the total culture totally is to be free to use all the fruits of mankind’s wisdom and experience without the rotten structure in which these glories are encased and encrusted.”
—Judith Malina (b. 1926)