In Popular Culture
After establishing the IAT in the scientific literature, Dr. Anthony Greenwald, along with Mahzarin Banaji (Professor of Psychology at Harvard University) and Brian Nosek (Associate Professor of Psychology at the University of Virginia), co-founded Project Implicit, a virtual laboratory and educational outreach organization that facilitates research on implicit cognition.
The IAT has been profiled in major media outlets (e.g. in the Washington Post) and in the popular book Blink, where it was suggested that one could score better on the implicit racism test by visualizing respected black leaders such as Nelson Mandela. The IAT was also discussed in a 2006 episode of the Oprah Winfrey Show.
Read more about this topic: Implicit Association Test
Famous quotes containing the words popular culture, popular and/or culture:
“The lowest form of popular culturelack of information, misinformation, disinformation, and a contempt for the truth or the reality of most peoples liveshas overrun real journalism. Today, ordinary Americans are being stuffed with garbage.”
—Carl Bernstein (b. 1944)
“Party action should follow, not precede the creation of a dominant popular sentiment.”
—J. Ellen Foster (18401910)
“The problem of culture is seldom grasped correctly. The goal of a culture is not the greatest possible happiness of a people, nor is it the unhindered development of all their talents; instead, culture shows itself in the correct proportion of these developments. Its aim points beyond earthly happiness: the production of great works is the aim of culture.”
—Friedrich Nietzsche (18441900)