Implementation Intention - History

History

Research has indicated that general goal intentions (e.g., "I strongly intend to reach X") only explain 20-30% of the variance of behavioral change. After all, past behavior still tend to be a better predictor for people's future behavior compared to goal intentions (Gollwitzer,1999).

Various variables determine the success of goal attainment such as the framing of goal setting. For example, goals that are set in a challenging, specific way lead to greater success than goals that are set in a challenging but vague way (Locke&Latham, 1990). On the basis of these findings, the strategy of implementation intentions has been developed.

Read more about this topic:  Implementation Intention

Famous quotes containing the word history:

    Let us not underrate the value of a fact; it will one day flower in a truth. It is astonishing how few facts of importance are added in a century to the natural history of any animal. The natural history of man himself is still being gradually written.
    Henry David Thoreau (1817–1862)

    To a surprising extent the war-lords in shining armour, the apostles of the martial virtues, tend not to die fighting when the time comes. History is full of ignominious getaways by the great and famous.
    George Orwell (1903–1950)

    We know only a single science, the science of history. One can look at history from two sides and divide it into the history of nature and the history of men. However, the two sides are not to be divided off; as long as men exist the history of nature and the history of men are mutually conditioned.
    Karl Marx (1818–1883)