Media
The Homeless World Cup has established a global brand identity and told the story through all media. The outcomes and return on the investment has been significant and inspired change across the world.
Communications and PR offer a powerful opportunity to raise awareness and change hearts and minds globally to end homelessness. The Homeless World Cup works to engage and mobilise the audiences to take action and to change attitudes of governments, public, key influencers toward creating better solutions to homelessness around the world.
The Homeless World Cup attract significant media attention at national level highlighting grass roots work and internationally before during and after the annual tournament.
Read more about this topic: Homeless World Cup
Famous quotes containing the word media:
“Today the discredit of words is very great. Most of the time the media transmit lies. In the face of an intolerable world, words appear to change very little. State power has become congenitally deaf, which is why—but the editorialists forget it—terrorists are reduced to bombs and hijacking.”
—John Berger (b. 1926)
“The media no longer ask those who know something ... to share that knowledge with the public. Instead they ask those who know nothing to represent the ignorance of the public and, in so doing, to legitimate it.”
—Serge Daney (1944–1992)
“The media transforms the great silence of things into its opposite. Formerly constituting a secret, the real now talks constantly. News reports, information, statistics, and surveys are everywhere.”
—Michel de Certeau (1925–1986)