Gruen Transfer - Description

Description

The Gruen transfer is the moment when consumers respond to "scripted disorientation" cues in the environment. Spatial awareness of their surroundings plays a key role, as does the surrounding sound, art, and music. The effect of the transfer is marked by a slower walking pace.

Read more about this topic:  Gruen Transfer

Famous quotes containing the word description:

    It [Egypt] has more wonders in it than any other country in the world and provides more works that defy description than any other place.
    Herodotus (c. 484–424 B.C.)

    Why does philosophy use concepts and why does faith use symbols if both try to express the same ultimate? The answer, of course, is that the relation to the ultimate is not the same in each case. The philosophical relation is in principle a detached description of the basic structure in which the ultimate manifests itself. The relation of faith is in principle an involved expression of concern about the meaning of the ultimate for the faithful.
    Paul Tillich (1886–1965)

    As they are not seen on their way down the streams, it is thought by fishermen that they never return, but waste away and die, clinging to rocks and stumps of trees for an indefinite period; a tragic feature in the scenery of the river bottoms worthy to be remembered with Shakespeare’s description of the sea-floor.
    Henry David Thoreau (1817–1862)