The Name
The company is named after its Norwegian founder, Fredrik Rosing Bull, whose name is pronounced in French as the French word bulle (bubble), but is pronounced in English as the less innocuous English word bull. Overcoming the potential negative connotations of this linguistic coincidence for advertising and marketing campaigns in English has been a continuing challenge for the company.
Read more about this topic: Groupe Bull
Famous quotes containing the words the name, the and/or name:
“Go therefore and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, and teaching them to obey everything that I have commanded you. And remember, I am with you always, to the end of the age.”
—Bible: New Testament, Matthew 28:19,20.
“None speak of the bravery, the might, or the intellect of Jesus; but the devil is always imagined as a being of acute intellect, political cunning, and the fiercest courage. These universal and instinctive tendencies of the human mind reveal much.”
—Lydia M. Child (1802–1880)
“Name any name and then remember everybody you ever knew who bore than name. Are they all alike. I think so.”
—Gertrude Stein (1874–1946)