Increase in Green Brands
Ethical consumerism has led to an increase in green brands. In the food and drinks industry only 5 green brand products were launched in 2002, increasing to 328 in 2007 (Mintel global database).
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Famous quotes containing the words increase, green and/or brands:
“When Americans look out on the world, they see nothing but dark and menacing strangers who appear to have no sense of rhythm at all, nor any respect or affection for white people; and white Americans really do not know what to make of all this, except to increase the defense budget.”
—James Baldwin (1924–1987)
“There is something I have forgotten, some precious thing.
I shall be seeking ornaments of ivory,
I shall be dying for a jungle fruit.
You do not hear, Bethesda.
O still green water in a stagnant pool!”
—Arna Bontemps (1902–1973)
“Mistakes, scandals, and failures no longer signal catastrophe. The crucial thing is that they be made credible, and that the public be made aware of the efforts being expended in that direction. The “marketing” immunity of governments is similar to that of the major brands of washing powder.”
—Jean Baudrillard (b. 1929)