Reaction and Effect
According to legend, the New York Sun's circulation increased dramatically because of the hoax and remained permanently greater than before, thereby establishing the New York Sun as a successful paper. However, the degree to which the hoax increased the paper's circulation has certainly been exaggerated in popular accounts of the event. It was not discovered to be a hoax for several weeks after its publication and, even then, the newspaper did not issue a retraction.
Herschel was initially amused by the hoax, noting that his own real observations could never be as exciting. He became annoyed later when he had to answer questions from people who believed the hoax was serious.
The story may also have inspired Edgar Allan Poe to write and publish "The Balloon-Hoax" in the same newspaper on April 13, 1844.
Poe had published his own Moon hoax in late June 1835, two months before the similar Locke Moon hoax, in the Southern Literary Messenger entitled "Hans Phaall--A Tale", later republished as "The Unparalleled Adventure of One Hans Pfaall". The story was reprinted in the New York Transcript on September 2–5, 1835 under the headline "Lunar Discoveries, Extraordinary Aerial Voyage by Baron Hans Pfaall." The story is regarded as one of the first science fiction stories. Poe described a voyage to the moon in a hot-air balloon using a factually plausible scenario. Pfaall lived for five years on the Moon with lunarians and sent back a lunarian to earth. The Poe Moon hoax was less successful because of the satiric and comical tone of the account. Locke was able to upstage Poe and to steal his thunder. In 1846, Poe would write a biographical sketch of Locke as part of his series "The Literati of New York City" which appeared in Godey's Lady's Book.
Read more about this topic: Great Moon Hoax
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