Sports Sponsorships
In 2009 the England and Wales Cricket Board (ECB) announced that Friends Provident will be the title sponsor for the new Twenty20 competition, the Friends Provident T20.
In 2007 Friends Provident signed a three year deal to sponsor the domestic one-day cricket competition, The Friends Provident Trophy.
Friends Provident sponsored Southampton F.C. and help finance the building of St Mary's Stadium, until 2006.
Read more about this topic: Friends Provident
Famous quotes containing the word sports:
“Even from their infancy we frame them to the sports of love: their instruction, behaviour, attire, grace, learning and all their words aimeth only at love, respects only affection. Their nurses and their keepers imprint no other thing in them.”
—Michel de Montaigne (1533–1592)