EM TV - Previous Affiliateship With Nine Network

Previous Affiliateship With Nine Network

EMTV was once O&O by the Nine Network Australia, which it sourced most of its shows, idents, slogans and ads from. One of the most recognisable Nine Network affiliteship flag was EMTV's 2004 indent, which used Nine's Still the One music. This ident is still in use today, as EMTV dropped its affiliateship with Nine in late 2006, as it was sold to Fiji Television Limited, which meant a slowdown in the networks quality of television, and the dropping of Nine's American television lineup. Strangely, EMTV has still kept in good touch with Nine, as it still shows Nine's Australian shows through 2009, including Domestic Blitz, the Today Show, and RPA.

After the split, EMTV began showing other shows such as the Simpsons, Gray's Anatomy, Army Wives and 24, which are held by Nine's rivals, Network Ten and the Seven Network. Strangley enough, an ad for Army Wives from Channel Ten appeared on EMTV for a while.

But Nine's footprint on the network still appears strong, and there's speculation that Nine will try to reincorporate EMTV back into PBL, to try to compete with the Australian Broadcasting Corporation run Australia Network which is shown across the Asia Pacific Region, although such a move wouldn't impact on the ABC (and Australia Network) much.

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