History
The Early Times Whisky brand production started at a place called Early Times Station, Kentucky. The Kentucky water surrounding the "Station" was used for making the whiskey. The water naturally filtered through limestone springs which the company says makes it rich in minerals that add flavor and help with fermentation. Early Times was not very popular until 1920 when Congress passed the Volstead Act and Prohibition began. The brand prospered due to its maker having a license to continue its production.
The Brown-Forman Company acquired the Early Times brand in 1923, and over the next 30 years made Early Times the best-selling whisky in the country. Today it is sold in over 40 countries. It ranks as one of the top four selling bourbons in the world, and in 2005 it became the top selling Kentucky whisky in Japan.
Read more about this topic: Early Times
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