Brand Portfolio
| Name | Launched | Discontinued | Notes | Picture |
|---|---|---|---|---|
| Diet Coke | 1982 | The first version of Coca-Cola without sugar. | ||
| Caffeine-Free Diet Coke | 1983 | The first version of caffeine free Diet Coke and the first extension of the Diet Coke formula. | ||
| Diet Cherry Coke/Diet Coke Cherry | 1986 | Available in U.S. and United Kingdom (as of 2007). Discontinued in Australia and Israel. |
||
| Diet Coke with Lemon | 2001 | 2005 in USA | Only available in Austria, Belgium, Brazil, Canada, Bosnia and Herzegovina, Germany, Hong Kong, The Netherlands, South Africa, Spain and Israel. The version sold in Continental Europe uses the Coca-Cola Light brand. Was available for a time in Australia. | |
| Diet Vanilla Coke/Diet Coke Vanilla | 2002 | 2005 in USA | Only available in Hong Kong, New Zealand (only 300mL and 600mL), Australia, Belgium, Canada and Bosnia and Herzegovina. | |
| Diet Coke with Lime/Diet Coke Lime | 2004 | Available in the U.S., the U.K., Ireland, Finland, Sweden, Canada and Bosnia and Herzegovina. Was available for a time in Australia. | ||
| Diet Raspberry Coke | June 1, 2005 | 2006 | Only Available in New Zealand, and Bosnia and Herzegovina | |
| Diet Coke Sweetened with Splenda | 2005 | Sweetened with Splenda. Diet Coke with Splenda contains 2.83 mgs of caffeine per fluid ounce. The drink contains acesulfame potassium; aspartame was used previously as sweetener. | ||
| Diet Coke Black Cherry Vanilla | 2006 | 2007 | Only Available in USA and Bosnia and Herzegovina. | |
| Coca-Cola Light Sango | 2005 | Only available in Belgium, France, Luxembourg, and Bosnia and Herzegovina | ||
| Diet Coke with Citrus Zest | 2007 | Only available in Bosnia and Herzegovina and in the United Kingdom. | ||
| Diet Coke Plus | 2007 | Available in many European countries, U.S and Brazil |
- In the United States and most English-speaking countries,it is called Diet Coke or Diet Coca-Cola.
- In most of continental Europe it is marketed as Coca-Cola Light, but informally referred to as Cola Light, and in France and elsewhere in French speaking Europe Coca Light.
- In French-speaking Canada, it is called Coca-Cola Diète or Coke-Diète.
- In Italy, the name Diet Coke was used between 1983 and 1991.
- In Mexico, Central, South America and most of the Caribbean it is called Coca-Cola Light. In Mexico, it was introduced as Diet Coke in 1984, but was renamed Coca-Cola Light in 1991.
- In Brazil, it is called Coca-Cola Light - Baixas Calorias. Introduced in 1985 as Coca-Cola Baixas Calorias, it was renamed Coca-Cola Light in 1988.
- In many English-influenced non-English markets (e.g., Israel), it is called Diet Coca-Cola.
- In Japan, it was launched in 1984 as Coca-Cola Light. In 1999 it was renamed Diet Coca-Cola, and since April 2007 has been called No Calorie Coca-Cola.
- In India it is called Diet Coke.
- In Israel it is called Diet Coca-Cola (דיאט קוקה-קולה), but is informally referred to as Diet Cola (דיאט קולה). A 2012 marketing campaign is attempting to rebrand the product as Diet Coke.
- In most of Southeast Asia, it is called Coca-Cola Light or Coke Light.
- In 2008 in Australia it is called Diet Coca-Cola.
- As of 2009, Diet Coke supports The Heart Truth campaign, a national awareness campaign with a goal of better heart health for women.
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