In Popular Culture
Vitale lent his name and voice to the 1994 Sega Genesis game, Dick Vitale's "Awesome Baby" College Hoops. Vitale and Nessler also provide the commentator voices for EA Sports' NCAA Basketball (formerly NCAA March Madness) video game series. In 2004, Vitale released a descriptive autobiography cowritten with Dick Weiss entitled Living a Dream. The book has several thoughts and comments on his days with the Pistons and ESPN, and memories of former NC State basketball Coach Jim Valvano. In 1988, Vitale had a cameo appearance as a baseball color commentator, sharing the crowded broadcast booth with Curt Gowdy, Jim Palmer, Dick Enberg, Mel Allen, Tim McCarver and Joyce Brothers in The Naked Gun: From the Files of Police Squad!. Vitale currently stars in commercials for DiGiorno pizza and Hooters restaurants. He guest starred on The Cosby Show along with friend Jim Valvano as furniture movers in the eighth season episode The Getaway. Dick Vitale is also the main spokesperson for Airborne Athletics Dr. Dish basketball training machine.
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