The Demand chain is that part of the value chain which drives demand.
Read more about Demand Chain: Concept, Demand Chain Challenges, Linking Demand and Supply Chains, Demand Chain Information Systems, Demand Chain Process Improvement, Demand Chain Budget Segmentation, Targeting and Optimization
Famous quotes containing the words demand and/or chain:
“To be sure, a good work of art can and will have moral consequences, but to demand of the artists moral intentions, means ruining their craft.”
—Johann Wolfgang Von Goethe (1749–1832)
“The name of the town isn’t important. It’s the one that’s just twenty-eight minutes from the big city. Twenty-three if you catch the morning express. It’s on a river and it’s got houses and stores and churches. And a main street. Nothing fancy like Broadway or Market, just plain Broadway. Drug, dry good, shoes. Those horrible little chain stores that breed like rabbits.”
—Joseph L. Mankiewicz (1909–1993)