The Demand chain is that part of the value chain which drives demand.
Read more about Demand Chain: Concept, Demand Chain Challenges, Linking Demand and Supply Chains, Demand Chain Information Systems, Demand Chain Process Improvement, Demand Chain Budget Segmentation, Targeting and Optimization
Famous quotes containing the words demand and/or chain:
“The pound of flesh which I demand of him
Is dearly bought as mine, and I will have it.”
—William Shakespeare (1564–1616)
“Man ... cannot learn to forget, but hangs on the past: however far or fast he runs, that chain runs with him.”
—Friedrich Nietzsche (1844–1900)