Dell Digital Jukebox

The Dell Digital Jukebox or just Dell DJ was a brand name for a series of digital audio players sold by the Dell Computer corporation.

The Dell DJs were engineered by Creative Technology and based on the same hardware and software platform as their Creative NOMAD/Creative Zen digital audio players. For example, these devices also used a single TMS320DA25x processor as the main CPU, and the user interface such as the menus, playlists etc. was very much the same.

On February 7, 2006, Dell announced the end of production of hard drive players and continued to only sell their flash-based player, the DJ Ditty. Dell spokesman Liem Nguyen commented, "We transitioned our lineup away from hard drives to focus on flash players." On August 24 of that same year, Dell announced that they also discontinued the DJ Ditty in the face of competition from Apple, manufacturer of the iPod, and other MP3 player manufacturers. "It (DJ Ditty) will end of life and when the supply runs out we will not have a follow-on product to that music player," Dell spokesperson Venancio Figueroa said.

In a strategic U-turn, many Dell executives confirmed in July 2008 that Dell would be launching a new music player as early as September 2008 that would not compete on the price of hardware, but would instead have a strong online musical shopping experience. However, this new music player never appeared.