Nameplate Return
In 2003, the Charade name was resurrected in the UK and Australia. The new Charade is now a rebadged Daihatsu Mira (Cuore in other European markets, Charade in Morocco), and it is positioned one market segment below its previous generations. It is available as a three or five-door hatchback with a 1.0 L inline-four engine. It has since been discontinued in Australia due to Toyota retiring the Daihatsu nameplate in Australia, due to the market climate and the fact that Toyota believes that the Toyota Yaris suffices as their smallest car in Australia. In 2011, Daihatsu Europe brought the Toyota Yaris on the market as Daihatsu Charade. This is to be the last new model introduced under the Daihatsu nameplate in Europe.
Read more about this topic: Daihatsu Charade
Famous quotes containing the word return:
“Athletes have studied how to leap and how to survive the leap some of the time and return to the ground. They don’t always do it well. But they are our philosophers of actual moments and the body and soul in them, and of our manoeuvres in our emergencies and longings.”
—Harold Brodkey (b. 1930)