Daewon Song - Matix Clothing

Matix Clothing

In 1998, Song founded the Matix Clothing apparel company with fellow professional skateboarder, Tim Gavin (retired), and distribution company, Podium Distribution. The Transworld Business website announced on July 2, 2012, that Matix Clothing had been acquired by "technical apparel brand", Westlife Distribution; the deal included intellectual property, inventory and accounts receivable.

In a press release on September 4, 2012, Matix announced the resigning of Daewon Song, Marc Johnson, and Mike Anderson to its team roster (notably absent was young and popular former rider, Torey Pudwill). The press release confirmed the relocation of the brand to Los Angeles, US, and company president, Brian Dunlap, stated, “I’m thrilled with the Westlife transition so far and bringing these guys back onto the program was key. We have long standing relationships and friendships that were important to keep intact, and the brand image will only grow stronger with such a good crew representing for us.”