Customer Experience

Customer Experience

Customer experience (CX) is the sum of all experiences a customer has with a supplier of goods or services, over the duration of their relationship with that supplier. From awareness, discovery, attraction, interaction, purchase, use, cultivation and advocacy. It can also be used to mean an individual experience over one transaction; the distinction is usually clear in context.

Read more about Customer Experience:  Growing Recognition, Emerging Business Requirement, Customer Experience Management

Famous quotes containing the words customer and/or experience:

    A good customer should not change his shop, nor a good shop change its customers.
    Chinese proverb.

    The student who secures his coveted leisure and retirement by systematically shirking any labor necessary to man obtains but an ignoble and unprofitable leisure, defrauding himself of the experience which alone can make leisure fruitful.
    Henry David Thoreau (1817–1862)