Customer Experience
Customer experience (CX) is the sum of all experiences a customer has with a supplier of goods or services, over the duration of their relationship with that supplier. From awareness, discovery, attraction, interaction, purchase, use, cultivation and advocacy. It can also be used to mean an individual experience over one transaction; the distinction is usually clear in context.
Read more about Customer Experience: Growing Recognition, Emerging Business Requirement, Customer Experience Management
Famous quotes containing the words customer and/or experience:
“A good customer should not change his shop, nor a good shop change its customers.”
—Chinese proverb.
“... pure and intelligent women can be deceived and misled by the baser sort, their very innocence and experience making them credulous and the helpless tools of the guilty and bold.”
—Catherine E. Beecher (18001878)