Composition
Customer advisory councils and CABs typically consist of 10 to 15 customers selected to represent a cross section of the customer base. Proper selection of attendees requires identifying not only the most strategic customer company, but also the proper individual who can best represent their company's needs, priorities, and directions. Key individuals who have a strong relationship with the sponsoring company and have valuable ideas to contribute are ideal candidates. Membership may also benefit from a few outspoken customers who have voiced strong complaints in the past about existing business practice.
Read more about this topic: Customer Advisory Board
Famous quotes containing the word composition:
“Those Dutchmen had hardly any imagination or fantasy, but their good taste and their scientific knowledge of composition were enormous.”
—Vincent Van Gogh (1853–1890)
“I live in the angle of a leaden wall, into whose composition was poured a little alloy of bell-metal. Often, in the repose of my mid-day, there reaches my ears a confused tintinnabulum from without. It is the noise of my contemporaries.”
—Henry David Thoreau (1817–1862)
“The composition of a tragedy requires testicles.”
—Voltaire [François Marie Arouet] (1694–1778)