Composition
Customer advisory councils and CABs typically consist of 10 to 15 customers selected to represent a cross section of the customer base. Proper selection of attendees requires identifying not only the most strategic customer company, but also the proper individual who can best represent their company's needs, priorities, and directions. Key individuals who have a strong relationship with the sponsoring company and have valuable ideas to contribute are ideal candidates. Membership may also benefit from a few outspoken customers who have voiced strong complaints in the past about existing business practice.
Read more about this topic: Customer Advisory Board
Famous quotes containing the word composition:
“Vices enter into the composition of virtues as poisons into the composition of certain medicines. Prudence and common sense mix them together, and make excellent use of them against the misfortunes that attend human life.”
—François, Duc De La Rochefoucauld (1613–1680)
“The composition of a tragedy requires testicles.”
—Voltaire [François Marie Arouet] (1694–1778)
“I live in the angle of a leaden wall, into whose composition was poured a little alloy of bell-metal. Often, in the repose of my mid-day, there reaches my ears a confused tintinnabulum from without. It is the noise of my contemporaries.”
—Henry David Thoreau (1817–1862)