Critical Assumption Planning

Critical assumption planning is a service mark of D. Dunham & Co and was described in Journal of Business Venturing by Sykes in 1995. Critical Assumption Planning (CAP) helps managers and entrepreneurs maximize business development learning at least cost. The continuous process consists of six steps: Knowledge Base Assessment, Critical Assumption Planning, Test Program Design, Funding Request, Test Implementation and Venture Reassessment.

Read more about Critical Assumption Planning:  Overview, Knowledge-base Assessment, Critical Assumption Identification, Test Program Design, Funding Request, Test Implementation, Venture Reassessment

Famous quotes containing the words critical, assumption and/or planning:

    Probably more than youngsters at any age, early adolescents expect the adults they care about to demonstrate the virtues they want demonstrated. They also tend to expect adults they admire to be absolutely perfect. When adults disappoint them, they can be critical and intolerant.
    —The Lions Clubs International and the Quest Nation. The Surprising Years, I, ch.4 (1985)

    The methodological advice to interpret in a way that optimizes agreement should not be conceived as resting on a charitable assumption about human intelligence that might turn out to be false. If we cannot find a way to interpret the utterances and other behaviour of a creature as revealing a set of beliefs largely consistent and true by our standards, we have no reason to count that creature as rational, as having beliefs, or as saying anything.
    Donald Davidson (b. 1917)

    My consciousness-raising group is still going on. Every Monday night it meets, somewhere in Greenwich Village, and it drinks a lot of red wine and eats a lot of cheese. A friend of mine who is in it tells me that at the last meeting, each of the women took her turn to explain, in considerable detail, what she was planning to stuff her Thanksgiving turkey with. I no longer go to the group.
    Nora Ephron (b. 1941)