Color - Associations

Associations

Individual colors have a variety of cultural associations such as national colors (in general described in individual color articles and color symbolism). The field of color psychology attempts to identify the effects of color on human emotion and activity. Chromotherapy is a form of alternative medicine attributed to various Eastern traditions. Colors have different associations in different countries and cultures.

Different colors have been demonstrated to have effects on cognition. For example, researchers at the University of Linz in Austria demonstrated that the color red significantly decreases cognitive functioning in men.

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Famous quotes containing the word associations:

    Wild as it was, it was hard for me to get rid of the associations of the settlements. Any steady and monotonous sound, to which I did not distinctly attend, passed for a sound of human industry.... Our minds anywhere, when left to themselves, are always thus busily drawing conclusions from false premises.
    Henry David Thoreau (1817–1862)

    Hardly a man in the world has an opinion upon morals, politics or religion which he got otherwise than through his associations and sympathies. Broadly speaking, there are none but corn-pone opinions. And broadly speaking, Corn-Pone stands for Self- Approval. Self-approval is acquired mainly from the approval of other people. The result is Conformity.
    Mark Twain [Samuel Langhorne Clemens] (1835–1910)

    There are many ways of discarding [books]. You can give them to friends,—or enemies,—or to associations or to poor Southern libraries. But the surest way is to lend them. Then they never come back to bother you.
    Carolyn Wells (1862?–1942)